About Pony Passion

Hi, I’m Carly. Founder of Pony Passion.

Established in 2020.

Mother of one son, Charlie. 2 horses Whisper and Mr Bumble and 1 dog Marcelo.

Prior to having my son I was a career girl, working in London in insurance, IT and management.

When Charlie was very young it became apparent that he was not neurotypical and at the age of 2 he was diagnosed with autism. At this point I realised that it would not be possible for me to return to my prior career path even part time and I became my son’s full time carer.

So, having no business experience at all I set about working on starting a business. Something to keep my sanity whilst at home and also to earn some extra money.

So why a children’s Equestrian Range?

Well, at the time I felt there was little on the market like Pony Passion. Bright colours, fun designs and excellent quality but that doesn’t carry the price tag of the big brands! As well as a boys range that wasn’t tractors and Dinosaurs and also not a unisex fit.

It was really important to get the material right. My son loves to roll in mud and puddles and so it needed to be hard wearing and wash well. I also wanted to create rider wear that would be comfortable for children that struggle with textures and certain materials. I am over the moon to say that after lots of testing and changes that is exactly what I have created! We’ve received so many 5 star reviews and lots of very happy customers!

I’d like to take a moment to thank all of my customers new and old for making this journey possible. I never in my wildest dreams imagined it would come as far as it has! I hope to continue to grow and create rider wear for many years to come.

about pony passion